Mastering the Art of Negotiation

Sound negotiation skills are crucial nowadays. Practically every business decision is preceded by some negotiation process. Our range of coaching, training and advisory services will surely help you to successfully conclude any negotiation. 


Our View on Negotiations

Negotiations often evoke negative associations: we tend to think of bargaining, car dealers and squeezing the most out of everything. Even though you might not realize it, we are negotiating almost every single day. What's for dinner tonight? And who's doing the dishes? A negotiation is nothing more than a process in which two individuals or groups try to come to an agreement by making proposals and making counter-proposals. 

If you take this broad perspective when thinking about negotiations, you'll see that they are everywhere - also in work situations such as starting your own business; when creating partnerships; in co-creations; when you are managing teams or working together in (complex) projects; when dealing with stalemates and conflicts. In the end, everything is about negotiations!

Why should you improve your negotiation skills?

We live in a chaotic, fast and ever-changing world. Organisational structures become flatter, projects increase in terms of size and complexity, just like the various interests and risks involved. If you don't know how to deal with this, you'll feel more and more insercure. How can you keep the conversation going with all parties involves in a constructive and respectable manner while serving your own interests and overcoming conflicts? The answer: by negotiating well. 9 out of 10 (business) decisions are the result of a negotiation process. Negotiations are the new way of coming to decisions efficiently and effectively.  


Our Negotiation Workshops

We may call ourselves the Dutch negotiation specialists for over 30 years already, and have educated thousands of professionals (or:people) to be agile negotiators. We teach you to prepare and execute any negotiation well. By practicing real-life cases during our trainings you'll learn:

At the foundation of all our trainings is the Harvard Method, which we have brought to The Netherlands more than 30 years ago. Have you ever read the book Getting to Yes by William Ury? This manner of negotiations based on principles turns all parties involved into problem solvers instead of opponents. We extended this approach/method to end up with seven principles that are the basis of our trainings. By using these you will learn to prepare well for any negotiation, to shape and steer its process actively and to accelerate your learning. 


Hone your approach tactically and strategically

Deepen your negotiation skills and ability to get people along towards good decisions and creative deals.

Dealing with negotiation tricks in a smart and agile way.

Harvard Method

Separate the people from the problem / issue at hand

Build up the trust and provide verify-ability

Focus on interests (of all parties); not on positions

Think up various options first together before deciding which option serves all interests best


Use objective criteria to decide upon a fair distribution of the negotiation outcomes

Know your BATNA and be aware of theirs

Bring all guides together and feel responsible for the structure and the process.

Who can benefit from our trainings?

We have lots of experience with engineers, technicians, consultants, specialists and researchers. Also we train many accountmanagers, business developers and project managers in IT, financial services, fast moving consumer goods (FMCG) and construction industries. We also work for public organisations, public-private partnerships and NGOs. Please click here for an overview of our recent/current clients. Have a look at an hoverview of recent clients.


Open Registrations

We offer a range of negotiation workshops via open registration. This way you'll not only learn from your own practical experience, but also from your fellow group members with experience in all kinds of organisations. Be inspired by new ideas and thoughts and connect with interesting people. Click here for a complete overview of our open registration workshops.



This is our key training programme in which you'll learn to deal with all kinds of negotiation situations. You'll learn to master the art of negotiation while keeping an eye on yourself ánd others.

Negotiations in Complex Projects

This training is specially tailored to project leaders and managers. Increase your insight in building solid partnerships and dealing with the tactical and strategic aspects of working with multiple parties.

Conflict Management

This workshop focuses expanding your circle of influence: to recognize conflicts, tensions in the process and the games that people play. Learn to deal with them effectively. 


Loosdrechtse Bos 21A

1213 RH Hilversum

The Netherlands

+31(0)35 62 88 899

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